The Sincerely Royal Foundation hosted the Third Annual SRF Dinner & Auction at Ford Sports Performance Training Facility. The Event was a great success raising $100k for Ford Sports Performance Academics. These contributions and donations will allow risk and economically disadvantaged youth to have a chance to participate in elite level sports, Travel, Transportation, Academic Tutors, Cost for SAT/ACT Prep Classes.
Master of Ceremonies, Gee Scott of The Scott Legacy and ESPN SportsRadio presented the Life Time Achievement Awards to Seattle Seahawks KJ Wright and Bobby Wagner for there personal support and mentorship given to the athletes at the FSP Academie. Justin Britt and other NFL Players who have seen the process, progress and success of Tracy Ford (CEO & Head Performance Coach, Ford Sports Performance) also donated to assist in achieving FSP financial goal.
Keynote Speaker Keyshawn Johnson spoke on some of the struggles he faced growing up in a single parent low to no income home. Beating the odds and becoming a wide receiver in the NFL for eleven seasons. Keyshawn spoke on his experiences playing for the University of Southern 
California, where he earned All-American honors. The first pick in the 1996 NFL Draft, he played professionally for the New York Jets, Tampa Bay Buccaneers, Dallas Cowboys, and Carolina Panthers. Now retired from football and television broadcasting with ESPN. Keyshawn came to support The Sincerely Royal Foundation and Ford Sports Performance to help assist in making a difference and tackling the challenges that FSP is faced with.
Ford Sports Performance (FSP), is a dedicated program that is all-encompassing. The mission is more than just sports. FSP has been helping to mold the lives of young athletes, students, and young men; preparing them for life on and off the field for the past 10 years.
At Ford Sports Performance Academics Matters FIRST. The FSP program expects more from our athletes. Education is first! We raise the bar and help ensure those who are not achieving our minimum expectation of a 3.0 GPA are supported to get there 
through hard work and tutoring resources. Occasionally, economically disadvantaged students need tutoring more than others. With tutoring, our athletes have the opportunity to make enormous strides while compensating for the shortcomings of their schools.
The biggest challenge at FSP is some of the most skilled athletes come from broken homes, struggling or low-income households. Last year Sincerely Royal Foundation supported 15 of our 72 athletes; with full or partial scholarships and this year, Sincerely Royal Foundation is targeting to support 25 athletes and many more with academic tutors to prepare them for college. “Our goal is to increase the number of athletes we can help”. 
Because of these challenges and our passion around getting these athletes to college, the 501(c) (3)
Foundation called The Sincerely Royal Foundation was solidified. Its focus is to ensure young athletes are afforded the opportunity to develop their skills, play on select club teams such as 7v7, participate in national tournaments and get the academic support they may need to improve grades.
The mission of The Sincerely Royal Foundation is… “To support the FSP mission of commitment to
providing positive influences through sports, education, leadership, and community. We strive to develop youth into resilient leaders of tomorrow through encouragement, perseverance and the importance of setting goals, hard work and giving back.”
“We greatly appreciate the consideration and dedication of all those who are involved in the sponsorship and partnership in changing the lives of these young men in the FSP program”.
Kimberly Stephens, Executive Director Sincerely Royal Foundation
