The Men of Courage Barbershop Challenge– an initiative aimed at furthering the narrative of positive imagery and messaging around African American men – headed to the Pacific Northwest this week to unveil the finalists in the Ford Men of Courage Tacoma Barbershop Challenge. The challenge centers on a keystone in communities, the African American barbershop, and encourages shop owners to utilize their existing foundation for community conversation as a launch pad to turn those ideas into community outreach.
This week’s events consisted of the official unveiling of the newly renovated Men of Courage branded Barbershop Challenge Finalists: Goodfellas 253 and Legends Barbershop as well as a specially curated Leadership Forum.
Men of Courage Barbershop Challenge Makeover
In addition to the $10,000 grand prize, finalists for the Men of Courage Barbershop challenge received a custom renovation designed to enhance the customer experience and inspire the Men of Courage narrative in the community. Attendees toured the newly renovated facilities, Wednesday evening, January 16. Owners, Eric Upchurch (Goodfellas 253) and Hasani Frederick (Legends Barbershop) were on hand to discuss their vision for the competition and the impact it will make on their community.
Men of Courage Leadership Forum
The Men of Courage Leadership Forum provided the opportunity for aspiring entrepreneurs to join global business leaders and influencers for an open dialogue on Personal Branding, Leadership and Economic Stability. The capacity filled room featured innovative thought leaders, Hajj Flemings (Brand Camp University), Walter Ward III (Mobile Business School) and Jonathan Wilkins (Power of Leadership). The forum concluded with a reception and private tour of the Men of Change exhibition and special remarks from Ford Executives, Pamela Alexander and Tacoma Mayor, Victoria Woodard.