Snoqualmie Casino and the Seattle Seahawks announced today a new partnership granting Snoqualmie Casino the use of the Seattle Seahawks logo and marks for advertising and collaboration for on-site promotions. The partnership is the first of its kind between a casino and the Seahawks franchise. Snoqualmie Casino CEO, Brian Decorah, and Chief Marketing Officer, Stanford Le joined Seattle Seahawks Senior Vice President of Revenue, Amy Sprangers, Director of Sales, Corporate Partnerships, Gina Martinez Todd and Seahawks Legend, Randall Morris, on the 12 Flag platform at CenturyLink Field for the announcement.
Following a change in sports betting laws by the U.S. Supreme Court earlier this year, the NFL updated its guidelines to allow teams to form partnerships with casinos that include use of team trademarks. Snoqualmie Casino becomes just the seventh casino to partner with an NFL franchise to secure trademark usage in its marketing efforts.
“We can’t imagine a better way to cap our 10th anniversary than by announcing an updated alliance between two premier Seattle brands,” said Decorah. “We have been a Seahawks sponsor and suite holder since we opened in 2008, so we are looking forward to the enhanced opportunities our newly expanded partnership will create.”
“We are proud to formally announce an expanded partnership with our long-time partners at the award-winning Snoqualmie Casino,” said Sprangers. “We look forward to working together with Snoqualmie Casino to create exciting new activations for the 12s for years to come.”